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eMarketing: The Essential Guide to Marketing in a Digital World

Author:Rob Stokes
Abstract: The newly updated edition - based on Quirk's unique Think, Create, Engage, Optimise structure and p…

eMarketing: Marketing in a Digital World (EBIZ 2010)

Author:
Abstract: NSCC Edition

Zero Textbook Cost Syllabus for RES 3400 (Real Estate Capital Markets)

Author:McCollum, Meagan
Abstract: This course examines the creation and evolution of mortgage pass-through securities, real estate in…

Zero Textbook Cost Syllabus for PSY 4185 (Psychology of Training and Development)

Author:CUNY Academic Works
Abstract: This course is designed to provide students with an understanding of training and development as a …

Zero Textbook Cost Syllabus for MGT 4475 (Human Resources Metrics)

Author:Baruch College
Abstract: The primary focus of this course is to introduce quantitative aspects of various HR functions. This…

Zero Textbook Cost Syllabus for MGT 3800 (Management and Society)

Author:CUNY Academic Works
Abstract: The course aims to help students better understand how business interacts with society. The dramati…

Zero Textbook Cost Syllabus for FIN 4093 (Corporate Credit Risk)

Author:Baruch College
Abstract: The course will provide students with an overview of key concepts in corporate credit risk through …

Zero Textbook Cost Syllabus for COM 3078 (Group Communication)

Author:Minei, Elizabeth
Abstract: This course focuses on small-group communication in private, public, and business settings. Topics …

Zero Textbook Cost Syllabus for COM 3076 (International Communication)

Author:Subijanto, Rianne
Abstract: This course provides an overview of the development of research and theorizing on international com…

Zero Textbook Cost Syllabus for COM 3076 (International Communication)

Author:Hahn, Allison
Abstract: This course examines issues related to the internationalization of media and communication. Topics …
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